How to Pick the Right Freebie or Lead Magnet

How to pick the right freebie or lead magnet.


A freebie or lead magnet is a valuable piece of information you give to your audience in exchange for their email address.


When a person signs up for anything you offer is an exciting opportunity for you to begin building a relationship with them. Thus is why it’s important to have a welcome email series to nurture your relationship with your new prospect.


Keep in mind, there are always look-ie loos’s and people who simply want to hack your system. Don’t worry about any of this, as this is the nature of the beast. Your only responsibility is to show up and give value.


Your freebie should have 3 components

  1. It gives your client a quick solution to a major problem
  2. It is jam packed with value
  3. And it is easy to digest

Here are a few examples of what quick solutions look like.

If an animal owner needs help with a misbehaving dog

Your freebie could be: One simple trick to stop your dog from...

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The #1 Tip To Build A Warm Audience

The #1 Tip To Build A Warm Audience

So, I ask you, "How badly do you want to sell your online course?"

The word is out… digital products are hot and now is the time to get your online course out there, Right?

Well, you and I both know this is easier said than done because launching a new product or service takes some planning and strategy to get in front of the people who are looking for your solution to their burning problem.

I speak to creators several times a week and I frequently hear them ask, “How do I sell my course” or “How do I get my course in front people who wants my online course?”

So, I ask you to answer these two questions.

  1. What problem are you solving for your audience?
  2. Why should they trust you?

You see, as you become clear about the problem/s you are solving for your target audience, you can give an abundant amount of value by creating content that addresses their pain and solves immediate problems.

Your consistency and ability to...

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Taking total responsibility for my life is my SuperPower



My life is unrecognizable today compared to 4 years ago. I was that girl, stressed out, suffering in silence, smiling while dying inside, poor sleep, drinking too much, isolated, and couldn't see my next.

I completely lost my passion. I was bored. And living a life for my then husband, child, clients and community.

I lost myself. And was miserable. I had to take action. I had to chose me. And I was able to turn my life around completely.

I got tired of hearing myself complain and for damn sure was tired of spending $200 a session for my therapist to tell me what the fuck I already knew.

Change came with responsibility.

As much as I was perpetrating as

a strong black woman

I can do it all by my damn self …nonsense;

I was a hot flaming mess of excuses and too damn busy blaming people for the poor decisions I was making.

I surely was not down with victim mentality, however, I was the only...

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7 Ways to Manage Chronic Stress When Trauma is Present

How to pull yourself up when feeling down.

My friend scooped me up in her sporty Infinity, excited to see me and ready to have a fun weekend.

I wanted to feel better, and hoped her presence would save me from the gloom of anxiety.

As we sat in traffic I noticed my shallow breath and said, “I can’t stop shaking. Like the vibration from the deep bass of blasting speakers, my insides trembled.

It was hard to find the words to describe my feelings. In turn, I shared a story.

I was about 9 years old. On this day, she was different. Something inside was broken. I could see her shame as I could see her helplessness and hopelessness through her tears as she winced in pain.

Stevie Wonder played in the background. As if the record were scratched, it’s etched in my mind. One song. It played repeatedly. Or maybe I sang it repeatedly to ground myself. … “Lately”.

I see him, I see them, I see the stand off. Knowing exactly what was going to happen. I watched,...

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YES will change your life

Yes can change you and your situation. 

I said yes to myself and my life has changed drastically.

I am living a life beyond my wildest dreams.

I have made a decision to live my truth.

No longer doing anything because I have to, only doing what I want to do.

Only doing things that are aligned with my spirit.

I said yes to myself.

As a result of this, I am shedding. Shedding cells, shedding tears, shedding relationships, shedding unhealthy behaviors, shedding emotions, shedding my old way of being.

There are moments when I feel as if I cannot breathe. The tears continue to flow and there is so much pain. OH how a glass of wine, sitting outside in the sun would make this feeling go away.

“Bullshit” says my spirit. “This pain is not going to kill you. Experience this pain, respect this pain, listen to it. Your pain wants to be released. It wants to move, It wants to flow. So just let it be”.

The tears are flowing. They represent so much. They represent not...

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7 Ways To Overcome Burnout

7 Ways To Overcome Burnout


Burnout differs from stress and is not improved with a simple self-care plan. It takes some understanding of your situation and some diligent effort into making some personal changes as this condition can lean towards depression

 Very often individuals who are suffering from burnout show up at their doctor’s office, tested of underlying medical conditions, prescribed anti-depressants and referred out to a mental health professional. 

 The issue here is that while medication may improve your mood, it does not change your circumstances. 

 Burnout is an extreme state of mental exhaustion caused by stress. Stress is the emotional strain experienced in demanding circumstances. 


Burnout is caused by constant exposure to stress. It can be eliminated and prevented by learning how to set better boundaries in your environment and prioritizing your needs. 


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The Do’s And Don’ts When Stressed

The Do’s And Don’ts When Stressed

Everyone experiences some degree of stress at some point in their lives. Some stress is minimal and is resolved easily and other times it is long standing and consumes your life.

Stress doesn’t necessarily become a problem until you find yourself in an unhealthy or unbearable situation that you can’t get any relief from.

So, I am going to give you a short list of the Do’s And Don’ts When Stressed that will help you gain control of your thoughts and emotions.



  1. Breathe (Tap here to download Video 1 of the  Zap Stress in 5 Video)
    Your breath is the greatest gift of Source that is taken for granted. Breathing is the number one thing you can do to ground yourself, relieve tension, calm down, and slow down your busy thoughts.

    A few deep breathes will immediately shift your disposition when practiced a few times and exercised regularly.

     Where ever you are, simply...

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Everything You Need to Know About Stress

Feeling Stressed? Seeking Relief? 

Here’s Everything You Really Need To Know About Stress. 

For many individuals, stress is an ever-present reality. The rapid, often chaotic pace of life that characterizes this lifestyle can be overwhelming. 

While constantly on the run in reactionary mode, we can find ourselves easily triggered, leading to a state of anxiety and unease.

(Watch my latest Youtube video showing you a natural way to relieve stress.)

So here’s what you know.

Over time, if not moderated, consistently high levels of stress can have a destructive impact on both our physical and mental health. In fact, a recent Gallup study, 79 percent of Americans polled say they experience stress with some degree of frequency throughout the day. 

The American Psychological Association in a 2017 report cited the most common forms of stress for those surveyed: 

 63% Future of our nation

62% Money

61% Work

57% Political climate

51% Violence


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No is your saving grace

Hey Sis,

The word NO becomes your saving grace when you decide that it is no longer acceptable to please every body. 

When you start saying NO, the people depending on you and asking you for stuff will figure it out.

Yes, you love your people and care about their well-being.

Yes, you want to please them and feel accepted.

Yes, its uncomfortable dwelling in the discomfort of their disappointment in you.

Yes, its an adjustment for you to step away from what you have always done.

Well guess what?

Your loved ones - are getting exactly what they want and need because you are the one scrambling to keep it all together for them.

How is this working out for you?

Who is looking out for your well being?

Who is up at night worried about how you are doing or how you feel?

It is no longer acceptable for you to be walking around talking about you are tired.

It is no longer acceptable for you to be breaking out in strange rashes because you are stressed the hell out.

It is no longer...

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Let Him Go

Hey Sister Friend,

That man, giving you the blues; sucking up your precious time, energy and resources is no good for you.

Not only is he unfaithful, exposing your life to deadly diseases, the side chicks have the audacity to be playing on your phone.

How many times can you change your number, change your locks, kick him out, and block his calls.

When will you get tired of acting out of character, fussing and cussing, throwing his *ish outside, disturbing the peace and damaging property?

My Dear Sister Friend, here’s what’s up....

This man has issues and yet HE is not the problem.

I see you, hyper focused on his neglectful and foul ass behaviors and I see you loosing yourself.

All of your precious time and energy is low key all about him and you are tapping out of own your life.

You are loosing all sense of what happiness is, 
you are forgetting what rest feels like, 
you are out of touch with what loving yourself feels like.


Because you are depending on him...

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